The Moby Quotient
The always-insightful rock critic Bill Wyman has developed an equation, known as “The Moby Quotient,” to quantify “the degree to which artists besmirch their reputations when they lend their music to hawk products or companies.” Check it out — there’s even a tool you can use to plug in your own numbers and see how it works. More about The Moby Quotient here.
[ via Kottke ]